ESSE: Korean Elegance in the Chinese Market

ESSE is a slim cigarette brand produced by Korea's KT&G company. Since its launch, it has won global consumer favor with its slender elegant appearance and unique taste.

Brand Background

ESSE is the flagship slim brand of KT&G (Korea Tobacco & Ginseng Corp), Korea's largest tobacco manufacturer, embodying Korean craftsmanship and innovation.

Product Features

ESSE's defining feature is its ultra-slim design, with circumference of only about 16.5mm. This design offers elegant appearance and softer smoke. Available in various flavors including Classic, Mint, and Berry.

In the Chinese Market

ESSE is sold as an import in China, favored by young and female consumers. Its elegant packaging and fresh taste meet modern demands for fashion and quality.

Key Products

Representative products include ESSE Classic, ESSE Mint, ESSE Berry, and ESSE Change, each with unique flavors and target groups.